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Search Engine Optimization Book

Search Engine Optimization - SEO Book

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SEO Objectives
Web site traffic the number of people or devices who visit a web page or web site over a period of time. Devices? Do web pages count search spiders?
Product Awareness Displaying Product or Service Links in Search Results
Sales Leads Want to get people to provide QUALIFIED contact information.
Sales Revenue Want visitors to purchase stuff.
Reduced Cost per Order Reducing the cost of advertising by getting free search traffic (SEO is not FREE! it takes time and skill)
Repeat Visitors -People need supplies or related products after they have already purchased from you.
Visitor Qualifications - Getting Web Sites Listed for People who have Certain Types of Characteristics Understanding searcher intent.

Go to Search Engine Optimization Index

Search Engine Optimization - SEO Book

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Search Engine Optimization

This book explains how search engines operate and the ways that can help increase the ranking of search engine results. Explained are various ways that can be used to measure the success and economic performance of your search engine optimization (SEO) projects.

$19.99 Printed, $16.99 eBook